Privacy Policy

Last updated: June 25, 2026

Lumina Boutique operates this online store and website, including all related content, features, tools, products, and services, to provide customers with a curated shopping experience. Our store is powered by Shopify, which helps us provide these services to you.

This Privacy Policy explains how we collect, use, process, and share your personal information when you visit our website, use our services, make a purchase, or communicate with us. If there is any conflict between our Terms of Service and this Privacy Policy, this Privacy Policy will apply in relation to the collection, use, and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing or using our website and services, you acknowledge that you have read and understood how your information may be collected, used, and shared as described below.

Personal Information We Collect or Process

When we refer to “personal information,” we mean information that identifies you or can reasonably be linked to you. This does not include anonymous or de-identified information that cannot reasonably be used to identify you.

Depending on how you interact with our website, where you are located, and what is permitted or required by applicable law, we may collect or process the following types of personal information:

• Contact details, such as your name, billing address, shipping address, phone number, and email address.

• Payment and financial information, such as payment card details, transaction details, payment method, payment confirmation, and other billing-related information.

• Account details, such as your username, password, security questions, preferences, and account settings.

• Transaction information, including products you view, add to cart, add to wishlist, purchase, return, exchange, or cancel, as well as your previous order history.

• Communications with us, including any information you provide when contacting customer support.

• Device information, such as your device type, browser, network connection, IP address, and other unique identifiers.

• Usage information, including how you interact with, browse, and use our website and services.

Sources of Personal Information

We may collect personal information from the following sources:

• Directly from you, such as when you create an account, place an order, contact us, or otherwise provide your information.

• Automatically through our website and services, including through cookies and similar technologies.

• From service providers who help us operate our website, process payments, fulfill orders, provide technology services, or support our business.

• From partners, third parties, or other sources where permitted by law.

How We Use Your Personal Information

We may use your personal information for the following purposes:

To Provide, Personalize, and Improve Our Services

We use your personal information to operate our website, process payments, fulfill orders, manage your account, arrange shipping, handle returns and exchanges, remember your preferences, show products you may be interested in, and provide a more personalized shopping experience.

Marketing and Advertising

We may use your personal information to send promotional messages, marketing emails, advertisements, and special offers. We may also use your information to show relevant ads on our website or other platforms based on your browsing activity, purchases, or items added to your cart.

Security and Fraud Prevention

We use your personal information to help protect your account, provide a secure shopping and payment experience, detect or prevent fraudulent, illegal, harmful, or malicious activity, and protect our website, business, customers, and services.

You are responsible for keeping your account login details secure. We recommend that you do not share your username, password, or other account access information with anyone.

Customer Communication

We use your information to respond to inquiries, provide customer support, assist with orders, and maintain our relationship with you as a customer.

Legal and Compliance Purposes

We may use your personal information to comply with applicable laws, respond to valid legal requests, cooperate with law enforcement or government authorities, resolve disputes, enforce our terms and policies, or protect our legal rights.

How We Share Personal Information

In certain situations, we may share your personal information with third parties for legitimate business, operational, legal, or service-related purposes. This may include sharing information:

• With Shopify, vendors, service providers, and third parties who perform services on our behalf, such as payment processing, IT services, analytics, customer support, cloud storage, order fulfillment, and shipping.

• With business and marketing partners who help us provide advertising, marketing, and promotional services.

• When you request, direct, or consent to us sharing certain information, such as for shipping products, social media features, or login integrations.

• With our affiliates or within our corporate group, where applicable.

• In connection with business transactions, such as a merger, acquisition, restructuring, bankruptcy, or sale of assets.

• When required to comply with legal obligations, enforce our terms and policies, respond to legal requests, or protect our rights, users, services, or others.

Depending on where you live, you may have the right to opt out of certain types of sharing or targeted advertising.

Relationship with Shopify

Our website and services are hosted by Shopify. Shopify may collect and process personal information about your access to and use of our website in order to provide and improve the services.

Information you provide through our website may be shared with Shopify and other third parties, which may be located outside your country of residence, to help provide and improve our services.

We may also use certain Shopify features that rely on data from your interactions with our store, other merchants, and Shopify. In some cases, Shopify may be responsible for processing your personal information, including responding to certain privacy rights requests related to that processing.

To learn more about how Shopify handles personal information and privacy rights, you may review Shopify’s Consumer Privacy Policy and Shopify Privacy Portal.

Third-Party Websites and Links

Our website may contain links to third-party websites, platforms, or services. If you access websites or platforms that are not operated or controlled by us, you should review their privacy policies, security practices, and terms of use.

We are not responsible for the privacy, security, accuracy, or reliability of third-party websites or platforms. Any information you share on public or semi-public platforms, including social media, may be visible to other users and may be used by those platforms or third parties according to their own policies.

Including third-party links on our website does not mean that we endorse those websites, platforms, owners, or operators.

Children’s Data

Our services are not intended for children. We do not knowingly collect personal information from children under the age of majority in their jurisdiction.

If you are a parent or guardian and believe that a child has provided us with personal information, you may contact us using the details below to request deletion of that information.

As of the effective date of this Privacy Policy, we do not knowingly sell or share personal information of individuals under 16 years of age, as those terms may be defined under applicable law.

Security and Retention of Your Information

We take reasonable measures to protect your personal information. However, no security system is completely secure or impenetrable, and we cannot guarantee absolute security.

Please avoid sending sensitive or confidential information through unsecured communication channels.

The length of time we retain your personal information depends on several factors, including whether the information is needed to maintain your account, provide services, comply with legal obligations, resolve disputes, enforce agreements, or meet business requirements.

Your Rights and Choices

Depending on where you live, you may have certain rights regarding your personal information. These rights may include:

Right to Access or Know

You may have the right to request access to the personal information we hold about you.

Right to Delete

You may have the right to request that we delete personal information we maintain about you.

Right to Correct

You may have the right to request that we correct inaccurate or incomplete personal information.

Right to Data Portability

You may have the right to request a copy of your personal information and, in certain cases, request that we transfer it to another party.

Right to Opt Out of Sale, Sharing, or Targeted Advertising

Depending on your location, you may have the right to opt out of the sale or sharing of your personal information, or the use of your personal information for targeted advertising.

If you visit our website with Global Privacy Control enabled, we may treat this as an opt-out request for the browser or device you use to access our website, depending on applicable law. Other than Global Privacy Control, we may not recognize other “Do Not Track” signals from your browser or device.

Managing Communication Preferences

We may send promotional emails to you. You can unsubscribe from marketing emails at any time by using the unsubscribe link included in our emails.

Even if you opt out of promotional emails, we may still send you non-promotional messages, such as order updates, account notices, or customer service communications.

You may exercise your privacy rights where available through our website or by contacting us using the contact details below. We will not discriminate against you for exercising your privacy rights.

Before processing certain requests, we may need to verify your identity as permitted or required by applicable law. You may also appoint an authorized agent to submit a request on your behalf, subject to verification and proof of authorization.

We will respond to privacy requests within the time required by applicable law.

Complaints

If you have any concerns or complaints about how we collect, use, or process your personal information, please contact us using the details below.

Depending on where you live, you may also have the right to appeal our decision or file a complaint with your local data protection authority.

International Transfers

Your personal information may be transferred to, stored, or processed in countries outside of where you live.

If we transfer personal information outside the European Economic Area or the United Kingdom, we will rely on recognized legal transfer mechanisms, such as the European Commission’s Standard Contractual Clauses or equivalent mechanisms issued by the relevant UK authority, unless the destination country has been recognized as providing an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our business practices, legal requirements, operational needs, or regulatory obligations.

When changes are made, we will post the updated Privacy Policy on this website, update the “Last updated” date, and provide notice where required by applicable law.

Contact

If you have any questions about this Privacy Policy, our privacy practices, or if you would like to exercise any rights available to you, please contact us at hello@lumina-chicago.com.